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Director of Retention

Company: VirtualVocations
Location: Racine
Posted on: November 7, 2024

Job Description:

A company is looking for a Director of Retention to lead customer engagement and retention strategies.



Key Responsibilities

Increase subscriber lifetime value and engagement through personalized lifecycle strategies
Lead and expand retention channels such as email, SMS, loyalty programs, and referrals
Design and execute subscriber retention strategies to enhance customer experience and loyalty


Required Qualifications

5+ years of experience in retention, lifecycle, and CRM within a DTC subscription company
Proven expertise in crafting and executing DTC lifecycle marketing strategies
Deep understanding of email and SMS marketing strategies, including segmentation and optimization
Proficiency in data analysis to track KPIs and refine retention strategies
Experience with tools like Klaviyo, Attentive, Recharge, Lifetimely, and Churnbuster

Keywords: VirtualVocations, Lombard , Director of Retention, Executive , Racine, Illinois

Click here to apply!

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